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The North Face > PRESS RELEASES All The Hoopla, The North Face And Springfield Honored As Retail Stores Of The YearApr 17, 2007 - International retail strategy and design firm, JGA was recently honored with two 2006 Retail Store of the Year Awards and an Honorable Mention from Chain Store Age. All the Hoopla’s eclectic and entertaining nature won in the Hard Lines category and The North Face’s contemporary characteristics of the brand proved a winner in the Soft Lines category. The spirited design of international retailer, Springfield was recognized in the International-Soft Lines category. Ken Nisch said in regards to the success of All the Hoopla’s design, “The “found” is comfortable with the refined. In the end, the store becomes an expression of each customer’s definition of her own special form of Hoopla.” Speaking about The North Face’s new prototype, Ken explained, “The bold use of the branding vocabulary and its highly recognizable logo immediately creates a sense of energy, dominance and authority.” JGA is a full service brand strategy, retail design and architecture firm that continues to reinvent design to provide clients with innovative, interactive and experience-focused ideas. Additional JGA award winning environmental and graphic design projects include: Godiva Chocolatier, Brookstone, Hershey’s, Jaguar, Levenger, Lindt and Metropark. Contact: Marcy Goldstein at 248.663.1661 |
